imcube 3D Home
2D-to-3D Conversion for
3D-TV and Other 3D Displays in the Home Entertainment Market
The success of the 3D home entertainment market depends largely on the amount and quality of the content provided via broadcast, cable, packaged media, download and streaming services, such as IP-TV, and video-on-demand (VoD).
The number of 3D-TV, cable and Internet channels is growing globally each month, and the availability of 3D programming is unable to keep up.
In the same way that library titles have supplemented the theatrical 3D market with the 3D conversion releases of classics like Titanic, Lion King and Star Wars 3D in early 2012, proven library titles are also required to fill the 3D home entertainment pipeline.
The requirements for 3D on small display sizes differ substantially from the requirements for large cinema or IMAX screens. This is reflected in the number of depth layers, the number of segmented objects per frame, the picture resolution and the colour depth of the image. These reductions lead to less manual work input in the conversion process, while maintaining the same quality that a viewer would have in a theatrical environment.
A conversion solution for the home market must bring the quality requirements in line with available budgets and short-term return-on-investment projections.
imcube has developed a conversion software and a workflow which is not simply a stripped down version of a theatrical conversion conduit, but has its own unique features to address the challenges of conversion for the home entertainment market.
imcube 3D Home can be delivered not only in HD, but also in 4K, or even in a higher resolution, in order to address the growing market of ULTRA-HD (4K) for TV displays and broadcasters.